Nov 28, 2021  
2021-2022 Endicott College Academic Catalog 
2021-2022 Endicott College Academic Catalog

ESM 305 - Esports Management Revenue Generation and Development

The course weaves financial and economic concepts drawn from theories of advanced sport management into an examination of the rise of Esports viewership and revenue generation. Students study the impact of the global audience reached by Esports games/teams/leagues coupled with the increases in prize pool money and diverse revenue streams across this sport management setting. Advanced topics include Esports revenue development proposals, external investment options, organizational budgets, financial strategies, and sport economics. 

Prerequisites & Notes
ESM 101, ESM 200, and ESM 205

(Cr: 3)