Oct 24, 2021  
2021-2022 Endicott College Academic Catalog 
  
2021-2022 Endicott College Academic Catalog

BUS 335 - Managing Innovation


SP
The fundamental process underlying the emergence of new enabling or disruptive technology and its effects on existing business and society are examined. Both qualitative and quantitative methods for technology assessment are reviewed. An emphasis is placed on developing technology-forecasting research.

Prerequisites & Notes
Junior class status

(Cr: 3)