May 30, 2020  
2010-2011 Undergraduate Catalog 
    
2010-2011 Undergraduate Catalog [ARCHIVED CATALOG]

BUS 335 - Managing Innovation


 

The fundamental process underlying the emergence of new enabling or disruptive technology and its effects on existing business, and society will be examined. Both qualitative and quantitative methods for technology assessment are reviewed. An emphasis is placed on developing technology-forecasting research.

Prerequisites & Notes
Junior class status.

(Cr: 3)