SM 100 - Introduction to Sport Management

This introductory course emphasizes the management principles related to the business of sport. It includes personnel, programs, marketing, media, financial management, and an overview of career possibilities in this growing field. Students will also explore the sociocultural aspects of sport and the many facets of technology in the business and operation of sport management and athletic administration. Lastly, the course will examine various gender, racial and ethical issues related to sports.

Credits: 3