Apr 19, 2024  
2010-2011 School of Graduate and Professional Studies Catalog 
    
2010-2011 School of Graduate and Professional Studies Catalog [ARCHIVED CATALOG]

OM 547 - Marketing of Organizations

(Cr: 3)
The course will introduce the concepts and principles of marketing and help students develop an appreciation of the scope, relevance, application, and integration in the operation of programs, services, ideals, and products of for-profit and not-for-profit organizations.